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Philippines is all in with adidas KOTR 2012!

The most anticipated annual running event is all in and set this 2012! Now on its 14th year, adidas invites runners from all over to join this year’s adidas ‘King of the Road’ (KOTR) on September 30 at the Bonifacio Global City, Taguig.

I attended their launch, and many celebrities (Tessa Prieto, Chris Tiu, Robi Domingo, etc.),  runners and members of the media witness as they unveil what is in store for the runners who will be participating. Similar to last year’s KOTR, multi-color adidas singlets will display the vibrancy of running as a sport across the region. I like the Prime blue color (as seen on the image above [left]). Here are the other colors you can choose from:
adidas KOTR 2012 Singlets! 

This year’s race will have three categories – 5K, 10K and 16.8K. For the 16.8K distance, there are two sub categories – the ‘Closed’ category for Filipino nationals and the ‘Open’ category for all nationalities. The top male and female winners from the 16.8km Closed category will be hailed as the Philippines’ ‘King and Queen’ of the Road and will qualify for an all-expense paid trip to Singapore on October 28 to compete in the adidas KOTR Southeast Asia Championship. See the prizes at stake from the image below:
Jason Gervasio, adidas Brand Communications and Sports Marketing Manager, discussed what are the prizes for the top finishers!

A lot will definitely envy the top winner for the Closed category as our Philippine representative will race in the lion city's newest iconic landmark – the Gardens by the Bay. Around 12,000 runners are expected to participate as adidas aims to gather the best of the best from five countries to run by Singapore's newest 100-hectare park. I hope our Filipino contingent will be hailed as the adidas SEA 'King of the Road'.

I know you've been waiting how to register. Actually, it's more interesting to note that there are 2 easy steps to join:
  • Register online for the adidas King of the Road 2012 from July 25 to September 15 (http://adidaskingoftheroad.com/ph) or
  • Visit any of the 5 KOTR registration sites from July 25 to September 23: adidas Megamall, adidas Rockwell, adidas SM Mall of Asia, adidas Trinoma, and adidas Greenbelt. Registration sites are open 7 days a week from 12NN to 8PM
The race fee for this year is Php 1,050 for 5km/10km and Php 1,300 for 16.8km. This already includes the race kit and a "finisher medal" for all who will be completing their registered distance. I highly encourage that you avail of the "early bird registration" (if you register before September 7) as race kits will be delivered to you for FREE before September 23 if you do so. 

I recommend that you join this run. I had fun last year having my first beyond 10K distance by running the 16.8k amidst all the injuries. I registered myself again on this distance and hope to have an improved distance. How about you, what distance will you participate?

Here are some more pictures during the event:

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